» Từ khóa: Economics

Get the last word on the most up-to-date social media marketing techniques If you're not tweeting, Facebooking, or blogging by now, your business is getting left behind. Social media marketing is a highly effective way to engage with your customers. It's an easy, inexpensive way to enlarge your audience, add customers, and build your business. This guide provides an indispensable resource for small businesses and start-ups looking for low-cost...

 14 p hcmute 14/08/2020 409 1 Download

Từ khóa: Internet marketing, Internet marketing, Online social networks, Social media, Economic aspects

Discover how to gauge your online success based on social media metrics with so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts. This fun and friendly guide helps you determine which tool will serve you best for understanding your online audience. You'll learn to sift through all the...

 16 p hcmute 14/08/2020 408 1 Download

Từ khóa: Internet marketing, Internet marketing, Marketing research, Online social networks, Social media, Economic aspects

Discover the four traits of the best performing, but least known, breakout firms in BRIC countries/b "Rough diamonds" are the best performing firms in the BRIC (Brazil-Russia-India-China) countries. These firms compare favorably with the top 500 firms and the top 25 manufacturing firms in their countries and comparable firms worldwide, exceeding them profit margins and return on assets over an extended time period. This book outlines who these...

 20 p hcmute 13/08/2020 340 1 Download

Từ khóa: Economic development -- Developing countries, Economic development, Industrial management, Industrial policy, Industries, Developing countries

Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with ever-growing choices and a shrinking decision window. Therefore, it is crucial to understand what drives customer behavior to design products, marketing, and experiences that will succeed....

 13 p hcmute 13/08/2020 370 1 Download

Từ khóa: Advertising -- Research, BUSINESS & ECONOMICS -- Consumer Behavior, Consumer behavior

This edition has been updated to reflect world events and their ramifications on international business. It includes three case studies illustrating the challenges and principles of international marketing, and encourages students to apply chapter concepts in minicases at the end of each chapter

 30 p hcmute 13/08/2020 591 1 Download

Từ khóa: International business enterprises -- Management, International business enterprises, International economic relations

This book explores rough diamond companies, companies that use new business models, often for unusual products. The book discusses who these companies are, how they have achieved success and how to sustain such success in the future.

 21 p hcmute 11/08/2020 288 1 Download

Từ khóa: Economic development -- Developing countries, Economic development, Industrial management, Industrial policy, Industries, Developing countries

An investing story that provides insights into dealing with your money and finding financial security. Making the right investment decisions and executing an effective financial plan can be difficult, especially in today's markets. But with the right guidance you can achieve this goal. Now, in Financial Crossings, leading wealth manager John "J.D." Joyce shows you how. Based on his real-world experiences with investors throughout his...

 11 p hcmute 04/08/2020 324 1 Download

Từ khóa: Busineess and economics -- Investments, Busineess and economics, Investments, Investments

This invaluable book attempts to bridge business management andscientific management practices so as to foster better understandingbetween the two entities. It focuses on commercialization of researchoutcomes. Using cases extensively to illustrate practical difficultiesencountered in working across functional barriers, the book alsoprovides guidelines on how these difficulties can be overcome

 17 p hcmute 03/08/2020 408 2 Download

Từ khóa: New products -- Marketing, Research, Industrial -- Economic aspects

China and India are home to one-third of the world's population. And they're undergoing social and economic revolutions that are capturing the best minds - and money - of Western business. In Billions of Entrepreneurs, Tarun Khanna examines the entrepreneurial forces driving China's and India's trajectories of development. He shows where these trajectories overlap and complement one another - and where they diverge and compete. He also reveals...

 10 p hcmute 20/07/2020 265 1 Download

Từ khóa: China -- Commerce, China, India, Commerce, Economic policy, Foreign economic relations. I. Title: Billions of entrepreneurs : . II. Title: How China and India are reshaping their futures and yours / . III. Title: Tarun Khanna

Applied Statistics in Business and Economics provides real meaning to the use of statistics in the real world by using real business situations and real data while appealing students to know the why rather than just the how. Four distinct objectives have been met to follow this premise Objective 1: Communicate the Meaning of Variation in a Business Context Objective 2: Use Real Data and Real Business Applications Objective 3: Incorporate...

 10 p hcmute 20/07/2020 516 2 Download

Từ khóa: Commercial statistics, Economics -- Statistical methods, Management -- Statistical methods. I. Seward, Lori E

This books presents readers with a unique and distinctive case study running throughout each chapter, focusing on the decision-making processes of a hypothetical company. The dynamic business setting that is the hypothetical "Global Foods" provides an interesting backdrop for the discussion of microeconomic theory and the tools of quantitative analysis used in management decision-making . Also covered by the authors are topics such as supply...

 21 p hcmute 20/07/2020 392 1 Download

Từ khóa: Managerial economics. I. Erfle, Stephen E. . II. Young, Philip K. Y. .

This volume provides solid methodological development in the area of statistics for business & economics. The development of each technique is presented in an application setting, with statistical results providing insights & solutions to problems.

 24 p hcmute 20/07/2020 352 1 Download

Từ khóa: Statistics, Statistics in business, Statistics in economics, Thống kê trong kinh doanh. I. Sweeney, Dennis J. II. Thomas A. Williams.