- Bạn vui lòng tham khảo Thỏa Thuận Sử Dụng của Thư Viện Số
Tài liệu Thư viện số
Danh mục TaiLieu.VN
Determinants of brand loyalty towards samsung mobile phone products: a case study of consumers in Ho Chi Minh City: Graduation's thesis of the Industrial management/ Nguyen Truong Phu Huu; Ha Nguyen Minh Quan (Supervisor)--Ho Chi Minh City: Ho Chi Minh City University of technology and education, 2024 Call no.: QCN-24 658.8343 N573-H985
133 p hcmute 25/09/2024 79 4
Business gamification for dummies
The easy way to grasp and use gamification concepts in business Gamification is a modern business strategy that leverages principles from games to influence favorable customer behavior on the web in order to improve customer loyalty, engagement, and retention. Gamification can be used by any department in a company (HR, Sales, Marketing, Engineering, Support, etc.), for any web-based experience (mobile, website, retail, community, etc.)....
19 p hcmute 03/06/2022 354 0
Từ khóa: omputer games -- Social aspects, Consumer behavior -- Social aspects, Internet marketing -- Social aspects
Laddering : unlocking the potential of consumer behavior
Marketing and product development best practices for a fragmented economy The rules for marketing and product development have changed forever. You no longer control where and how consumers receive marketing messages. The consumer is in charge, with ever-growing choices and a shrinking decision window. Therefore, it is crucial to understand what drives customer behavior to design products, marketing, and experiences that will succeed....
13 p hcmute 13/08/2020 372 1
Từ khóa: Advertising -- Research, BUSINESS & ECONOMICS -- Consumer Behavior, Consumer behavior
The 7 non-negotiables of winning : Tying soft traits to hard results
How to spot employees' true game-changing character traits for creating a winning culture Contrary to most conventional management wisdom, The 7 Non-Negotiables of Winning looks beyond employee skills and background and to identify the true game-changing character traits for creating a winning culture. Based on the author's methodology for what abilities drive decisions and actions within his own company, The 7 Non-Negotiables of Winning...
8 p hcmute 10/07/2020 457 1
Từ khóa: Consumer satisfaction, Creative ability, Creative ability in business, Customer services, Interpersonal relations, Leadership, ManagementNew products - Decision making, Nikon digital cameras, Photography -- Digital techniques, Photography -- Lighting, Preparing to write, Public speaking, Purchasing power -- United States, Resources, Success, Success in business, The writing process, Ryder, Peter, Unterberg, Bastian.
Customer's new voice : extreme relevancy and experience through volunteered customer information
The Customer's New Voice shows businesses how to motivate and transform directly volunteered consumer knowledge into profitable insights, enabling a new echelon of marketing relevancy, customer experience, and personalization. With a deep look at the inner workings of how a modern generation of business innovators are tapping into the fresh opportunities with the customer's new voice, this book describes how businesses are transforming...
8 p hcmute 13/06/2017 451 1
Từ khóa: Customer relations, Consumer behavior