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Determinants of brand loyalty towards samsung mobile phone products: a case study of consumers in Ho Chi Minh City: Graduation's thesis of the Industrial management/ Nguyen Truong Phu Huu; Ha Nguyen Minh Quan (Supervisor)--Ho Chi Minh City: Ho Chi Minh City University of technology and education, 2024 Call no.: QCN-24 658.8343 N573-H985
133 p hcmute 25/09/2024 79 4
This book will inspire you to: Reconsider what keeps your customers coming back Create visualizations that send a clear message Assess how quickly disruptive change is coming to your industry Boost engagement by giving your employees the freedom to break the rules Understand what blockchain is and how it will affect your industry Get your product in customers' hands faster by accelerating your research and development phase This...
8 p hcmute 29/05/2020 331 1
Từ khóa: Hbr's 10 Must Reads 2018: The Definitive Management Ideas of the Year from Harvard Business Review (with Bonus Article "customer Loyalty Is Overrated") (Hbr's 10 Must Reads); Harvard Business Review, Michael E. Porter