» Từ khóa: barry j babin

Kết quả 1-3 trong khoảng 3

Multivariate Data Analysis

Multivariate Data Analysis/ Joseph F. Hair Jr., Barry J. Babin, William C. Black, Rolph E. Anderson. -- Eighth edition. -- Cengage Learning : India, 2019 xiii, 813p.: 24 cm Call no. : 519.5 H153

16 p hcmute 07/11/2022 284 0

Từ khóa: ultivariate analysis. I. Anderson. Rolph E. II. Babin, Barry J. III. Black, William C.
Essentials of marketing research

The book succinctly addresses the design, collection, analysis, and reporting of marketing research data relevant to a firm’s current and future needs. Reflecting the latest developments from the field, the Fifth Edition also features an increased emphasis on behavioral tracking, social networking, smart phones, and the resulting impact on marketing research.

19 p hcmute 12/04/2019 365 1

Từ khóa: Essentials of marketing research, William G.Zikmunds, Barry J. Babin
Business research methods

the world of bussiness is certainly changing at a very fast rate. Businesses can't assume that con-tinuting to produce the same old producfs, by the same old process, with the same old technology, managed in the same old way will continue to produce the same old good result.

24 p hcmute 11/04/2019 535 1

Từ khóa: Business research methods, William G. Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griffin

Bộ sưu tập nổi bật

Thư viện Đại Học Sư phạm Kỹ thuật - TP.HCM

Số 1 Võ Văn Ngân, Phường Linh Chiểu, Tp. Thủ Đức, Tp. Hồ Chí Minh, Việt Nam
ĐT: (+84 028) 3896 9920 - (+84 028) 3722 1223 EXT 8222
Email: thuvien@hcmute.edu.vn, thuvienspkt@hcmute.edu.vn

Phát triển bởi Thư viện số