» Từ khóa: carl mcdaniel

Kết quả 1-2 trong khoảng 2

MKTG 12 : Principles of marketing

Resource added for the Marketing program 101043, Digital Marketing 311045, and Design and Graphic Technology program 101117.{u200B}

8 p hcmute 13/08/2020 338 1

Từ khóa: Marketing, Marketing Management -- Textbooks, Marketing -- Textbooks. I. Hair, Joe F. . II. McDaniel, Carl.
Introduction to marketing

With coverage of current marketing practices and exciting new features McDaniel, Lamb, Hair's INTRODUCTION TO MARKETING 10E, INTERNATIONAL EDITION will have your students saying, "Now that's marketing." You experience marketing through billboards, television commercials, and even in the cereal aisle at the grocery store. MARKETING 10e with its engaging presentation of concepts will bring forward how much the principles of marketing play a role...

28 p hcmute 12/04/2019 348 1

Từ khóa: Introduction to marketing, marketing, Carl McDaniel, Charles W. Lamb, Joseph F. Hair

Bộ sưu tập nổi bật

Thư viện Đại Học Sư phạm Kỹ thuật - TP.HCM

Số 1 Võ Văn Ngân, Phường Linh Chiểu, Tp. Thủ Đức, Tp. Hồ Chí Minh, Việt Nam
ĐT: (+84 028) 3896 9920 - (+84 028) 3722 1223 EXT 8222
Email: thuvien@hcmute.edu.vn, thuvienspkt@hcmute.edu.vn

Phát triển bởi Thư viện số