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  • Game Changers : The Evolution of Advertising

    Game Changers : The Evolution of Advertising

    A celebration of "the misfits, the rebels, the troublemakers, the round pegs in the square holes" who have never stopped redefining the business of creative communications, this book marks the 60th birthday of the Cannes Lions Festival of Creativity. From Volkswagen's "Think Small" to the "Nike Fuelband" to Levi's "Laundrette" and Burger King's "Subservient Chicken," this book looks at the history behind some 150 pieces of work to ask how and...

     32 p hcmute 31/05/2017 340 1

    Từ khóa: Game Changers, The Evolution of Advertising

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