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The Innovator's Method: Bringing the Lean Start-up into Your Organization

Authors Nathan Furr and Jeff Dyer wrote this book to address that very problem. Following the breakout success of The Innovator’s DNA—which Dyer wrote with Hal Gregersen and bestselling author Clay Christensen to provide a framework for generating ideas—this book shows how to make those ideas actually happen, to commercialize them for success. Based on their research inside corporations and successful start-ups, Furr and Dyer developed...

7 p hcmute 29/05/2020 299 1

Từ khóa: The Innovator's Method: Bringing the Lean Start-up into Your Organization; Nathan Furr, Jeff Dyer, Clayton M. Christensen

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