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Develop a Customer / Product Matrix
Experiences differ from services • Experiences and services are distinct offerings. • Experiences are as distinct from services as services are from products. • Services are performed for the person (or property), experiences happen within the person. • A result (benefit) of the paid experiences is the creation of a lasting memory. To an extreme, experiences even change the individual(transformation). The individual pays not just...
58 p hcmute 28/05/2012 469 1
Từ khóa: Develop a Customer, Product Matrix, experience from the service, cargo systems, economic services, commodities,